When a process feels slow or unreliable, the first instinct may be to buy another app. Sometimes a tool is needed, but extra software can also add logins, notifications, data entry, and maintenance. Business process optimization for a small business starts by understanding the work itself: what outcome is needed, which steps create value, where handoffs fail, and how success will be measured.Choose one process with a clear outcomeStart with a recurring process that affects customers or consumes meaningful staff time. Examples include handling a new inquiry, preparing a quote, scheduling a service, fulfilling an order, or following up after [...]